Jankowska, Marlena, and José Geraldo Romanello Bueno. “The Business of Being Barbie. A Case Study of an Ambidextrous Intellectual Property Protection Strategy”. LAW & SOCIAL BONDS 61, no. 2 (May 9, 2026). Accessed October 15, 2026. https://www.prawoiwiez.edu.pl/index.php/piw/article/view/1573.